Stylized monogram with the letters C and L intertwined inside a square border on a textured light gray background.Madi McGraw Photography logo with stylized black text on a light gray background.Two business cards for Mercer McKay, one white with green text displaying Jennifer Keiser's name and contact info, and one green with white Mercer McKay logo text.Desktop computer on a desk displaying a website about pelvic floor physical therapy with headline 'Find Relief', a keyboard, mouse on a leather pad, cup of tea, pen, paper clips, and a vase with a yellow flower.Website homepage for Pearl Physical Therapy featuring Dr. Kim Dixon, services for pelvic health and orthopedic care, and sections on pregnancy, postpartum, perimenopause, complex issues, and athlete recovery.Three smartphone screens showing The Fem Method website with pelvic therapy, personal support text, and a woman exercising for relief.

A creative studio building brands for CEO moms that turn color into currency, so they become impossible to mistake for anyone else and get paid before they even have to explain themselves.

BASED IN ALEDO, TX
Two business cards for Day One Wellness with contact info for Nicole Wildman, a nutrition coach for women 35+.
Based in Aledo, TX
Brand & Website Design

You're still a full color person.

You're getting dressed for something that matters and you can't remember what you like. Not what's comfortable or what fits after babies. What you like.

Your brand did the same thing, at the same time, for the same reason.

You saved a palette that looked clean and expensive because there wasn't anything left over to make a bigger decision with. It was the right call then, and it's also why you and eight other people in your industry look a little alike.

Meanwhile the business kept growing. A team, speaking invitations, prices you'd have been scared to say out loud three years ago. And the brand you're still carrying says none of it.

You've probably wondered whether color would make you look less like an expert. It does the opposite, and that's the whole reason this studio exists.

Woman in blue floral dress drinking from a mug while using a laptop in a modern kitchen with two children sitting on the counter.

Your brand should inspire you first.
If opening your own website doesn't make you a little proud, it isn't going to do much for anyone else either.

It starts with color because color is the fastest thing anyone recognizes. It doesn't end there.

There's a cost nobody puts on a spreadsheet. The twenty minutes you lose hunting for the right pink, and the post you skip because nothing you have matches. I call it the friction tax, and ending it is the whole point. The Color Currency Method takes your color from a file you open to the thing people know you by. You commit to the color that already feels like you, you anchor it to your real life instead of a mood board, and then your brand starts doing the work you've been doing by hand.

Person holding a smartphone displaying Instagram profile 'ptkimdixon' with posts about physical therapy, wellness, and women's health.

Kind Words

Don't just take it from me, see how my clients felt after working together.

My website that not only looks amazing but truly showcases my business in a way I couldn't achieve with standard templates. I am now drawing in more luxury clients like I hoped.

Darby

Katie's redesign of my website not only reflects our significant growth but also captures my vision perfectly. I’ve received endless compliments thanks to her thoughtful design and strategic approach.

Gina

Working with Katie was a dream! She took my scattered ideas and created a cohesive, beautiful reality for my brand and website that perfectly matches my business.

Allison

"Katie helped me see my brand in a way I never could on my own. The final result felt like me, but elevated. I finally have a website I'm proud to send people to."

Holly

A free reset for moms who mean business

If you’re a CEO mom whose business is doing fine but showing up feels weirdly hard lately, you’re not doing anything wrong. Usually it just means your brand hasn’t caught up to the season you’re in.

My free Brand Reset Workbook is a quick, no-pressure Notion guide to help you pause, sort through the noise, and figure out what actually needs attention right now. It’s for women balancing clients, kids, and ambition who want their brand to feel supportive again and not like another thing on the to-do list.

Woman in a blue floral dress sitting on a couch using a laptop, with text overlay 'The brand reset free notion workbook'.
Blurred image of colorful Pantone color swatches fanned out on a white surface.

The Branding Bookmark

Building a brand doesn’t have to feel like wrestling your kid into a jacket they swear they don’t need.

Each week, I’ll pop into your inbox with tips, stories, and insights to make building a personal brand feel effortless. It’s like a cheat sheet for building a brand you love—with ideas so good, you’ll wish you could dog-ear them.

Smiling woman in a colorful blouse resting her arm on a stack of four books at a white desk with minimal decor.
You haven't forgotten what you like. It's just been a while since anyone asked.

You can be exactly who you are and get paid for it.

If your brand doesn't look like you anymore, that's the work I do. Start with the Audit if you want to see what it's costing you, or book a call if you already know.